Marketing Event & Promotion Lead - XL Smart (Bandung)

Duta Generasi Mandiri is seeking a dynamic Marketing Event & Promotion Lead to drive XL Smart's brand awareness and customer engagement in Bandung. This role is perfect for a passionate marketer who thrives on creating memorable events and promotions that deliver measurable results. Join our team and help XL Smart shine in the competitive telecommunications market.

As the Marketing Event & Promotion Lead, you'll be at the heart of XL Smart's marketing strategy, planning and executing engaging events that captivate audiences and drive sales. You'll work closely with cross-functional teams to develop creative campaigns, manage budgets, and analyze performance metrics using tools like Google Analytics and Hootsuite. This is an exciting opportunity to grow your career in a fast-paced, innovative environment.

📋 Tanggung Jawab Pekerjaan

• Plan, organize, and execute high-impact marketing events and promotions for XL Smart, including product launches, trade shows, and customer engagement activities.
• Develop and manage event budgets, ensuring optimal allocation of resources to maximize ROI.
• Collaborate with internal teams, including sales, product management, and creative, to align event strategies with overall marketing goals.
• Leverage data analytics tools like Google Analytics and Hootsuite to track event performance, measure key metrics, and optimize future campaigns.
• Build and maintain strong relationships with vendors, suppliers, and event partners to secure the best deals and resources.
• Monitor industry trends and competitor activities to identify opportunities for innovation and differentiation in XL Smart's event marketing.
• Create compelling event content, including promotional materials, social media posts, and email campaigns, to drive attendance and engagement.
• Evaluate event outcomes and provide actionable insights to continuously improve XL Smart's marketing event strategy.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field, with at least 3 years of experience in event marketing or a similar role.
• Proven track record of successfully planning and executing high-profile marketing events and promotions.
• Strong understanding of digital marketing tools and platforms, including Google Analytics, Hootsuite, and social media management tools.
• Excellent project management and organizational skills, with the ability to juggle multiple tasks and meet tight deadlines.
• Creative thinker with a keen eye for detail and a passion for crafting engaging, memorable experiences.
• Strong communication and interpersonal skills, with the ability to build and maintain relationships with internal and external stakeholders.
• Familiarity with the telecommunications industry and a deep understanding of XL Smart's products, services, and target audience is a plus.
• Fluency in both written and spoken Indonesian is required.

🛠️ Keahlian

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